QNB Insurance Recognized with Two Awards at Felis

Foreks - QNB Sigorta won a Bronze Award in the "Creative Strategy - Story Rewriters" category at Curious Felis with its "Live Today, Live Today" campaign, and also received a Felis Award in the "Social Behavior and Insight" category for its "TSS Deficiency" advertising campaign.

With its insurance activities in individual retirement, health, personal accident, and life insurance sectors, QNB Sigorta aims to be by its customers' side not only in tough times but throughout their lives. Recognized at the prestigious Felis Awards, which rewards successful works in marketing, advertising, media, and creativity, QNB Sigorta earned two awards for the "TSS Deficiency" and "Live Today, Live Today" advertising campaigns.

"Live Today, Live Today" Advertising Campaign Receives Bronze Award
At the end of last year, QNB Sigorta announced its "Live Today, Live Today" advertising campaign, emphasizing its goal to make the daily lives of insured individuals more peaceful, comfortable, and enjoyable with its products and services. The campaign highlighted the importance of living in the moment and introduced a new understanding of insurance that focuses not only on the future but also on the present. The "Live Today, Live Today" advertising campaign was recognized with a Bronze Award in the "Creative Strategy - Story Rewriters" category at Curious Felis.

"TSS Deficiency" Advertising Campaign Wins Felis Award
QNB Sigorta aimed to increase awareness about the advantages of its Supplemental Health Insurance (TSS) product through the "TSS Deficiency" advertising campaign, which earned a Felis Award in the “Social Behavior and Insight” category at Commerce Felis.

Launched last October, the advertising films were prepared in seven separate series, illustrating the importance and benefits of TSS through scenarios that highlighted the potential issues arising from a lack of health insurance. The "TSS Deficiency" advertising campaign communicated crucial information, such as the fact that with TSS, all services including consultations, tests, and X-rays at contracted private healthcare institutions could be obtained without any additional fees, that the QNB Sigorta Supplemental Health Insurance calculates entitlements based on consultations, tests, diagnostics, treatments, and X-rays rather than limits, and that the product is valid at over 550 contracted private healthcare institutions across Turkey. Additionally, it mentioned that policyholders could benefit from 24/7 free Online Doctor services without worries about taking time off work for hospital visits.