PınarOnline Achieves 200% Growth in Revenue
Foreks - PınarOnline has achieved a remarkable 200% growth in revenue in its third year.
The statement said: "PınarOnline is celebrating its third anniversary with an amazing success story. The platform has doubled its user base and tripled its sales by quickly adapting to changing consumer behaviors after the pandemic, continuing to grow through its exclusive services and ranking among the strongest players in the industry.
2024 Achievements: • User base increased by 100%. • Revenue grew by 200%. • Order volume increased by 100%.
PınarOnline connects consumers to a wide range of products from Pınar’s dairy products, fresh meats, delicatessen, water, and beverage groups, to hundreds of different options that add flavor to the table. Its broad product range continues to win the appreciation of customers. Particularly, gourmet meat varieties from Pınar Kasap, the unique taste options of Teosole olive oil, and Pınar Boxes tailored to users' needs have become favorites among consumers.
We Provide a Shopping Experience That Meets Our Customers' Needs Bilge Kalpaklıoğlu Eyilik, Digital Transformation and E-Commerce Director at PınarOnline, commented on this significant achievement: “At PınarOnline, we connect directly with consumers and closely monitor their expectations. With our data-driven insights and personalized solutions, we offer tailored recommendations and promotions for each customer. Our goal is to transform every shopping experience into a unique one.”
Innovation and Trust in Digital Infrastructure Over the past year, PınarOnline has strengthened its digital infrastructure with advanced technologies, providing customers with personalized opportunities through AI-supported recommendation systems to make shopping more enjoyable. Bilge Kalpaklıoğlu Eyilik described these developments: “By considering consumer feedback, we have optimized our operational processes. We place great importance on cold chain supply; we deliver our products to our customers in the freshest state. While we ensure same-day delivery in Istanbul and Izmir with our cargo and courier services, we also provide same-day shipping across Turkey.”
Innovative Steps for a Sustainable Future Sustainability is not only a goal for PınarOnline but also one of its core values. Kalpaklıoğlu Eyilik stated: “We have placed sustainability at the heart of our business model. We deliver with electric vehicles to reduce our carbon footprint. Additionally, we prioritize collaboration with AI-based startups to develop sustainability and innovative solutions and support initiatives in this area. In this way, we contribute to nature while continuously diversifying our business model.
We Deliver Freshness and Flavor to Your Door PınarOnline continues to reach every corner of Turkey with its wide product range and rapidly growing service network. By providing courier service in Istanbul and Izmir and cargo delivery in other provinces, it always offers consumers the freshest and fastest products.
Strong Steps for the Future with PınarOnline; Our 2025 Goals and Strategic Priorities: • We aim for over 100% growth in revenue and performance metrics. • We plan to establish local logistics centers (hubs) for faster and more efficient delivery of cold chain products across Turkey. • We aim to provide special advantages to our customers through a PınarOnline exclusive membership model. • By implementing a subscription model for grocery shopping, we aim to offer our customers a regular and convenient shopping experience. • We plan to develop specialized solutions for corporate clients through a B2B model. • By supporting the startup ecosystem, we aim to explore growth opportunities particularly through collaborations with innovative initiatives such as AI. • We want to continuously update our product range with the understanding of "What does the customer want?" to best meet our consumers' changing expectations and needs. • We are optimizing checkout processes to quickly meet our customers' needs and ensuring that they can complete their shopping easily and quickly with user-friendly interfaces, smart cart suggestions, and personalized shopping lists. • Our goal is to not only meet our customers' shopping needs but also enrich their lives with our "Live Well" and "Pınar Chef" content by addressing their daily life needs.